ANDREW WATKINSON
Creative Director - Conceptual Copywriter
2016
MAA Awards: GOLD - Experience, Retailer or Entertainment for ‘Feel More at Cineworld’
2015
POPAI: GOLD – Best campaign for ‘Tesco Valentine’
IPM: SILVER – Best use of mobile for ‘Pepsi Football’
MAAW Globe: SILVER – Non Alcoholic Beverages for ‘The Magic’s in the Max’
MAAW Globe: GOLD – Sponsorship Marketing for ‘The Magic’s in the Max’
FIELD MARKETING & BRAND EXPERIENCE: SILVER – Most Effective Small Scale Campaign for ‘Britvic Odeon cinemas’
2014
DRUM NETWORK AWARDS: Mobile marketing campaign strategy of the year for ‘Pepsi Football’
FIELD MARKETING & BRAND EXPERIENCE: GOLD – Most Effective Interruptive Campaign for ‘The Magic’s in the Max’
CREATIVE CIRCLE: Best use of Ambient Guerrilla for ‘The Magic’s in the Max’
CREATIVE CIRCLE: Best Brand Activity at a Public Event for ‘The Magic’s in the Max’
IPM: BRONZE – Social Media for ‘The Magic’s in the Max’
IPM: GOLD – Best Sponsorship for ‘The Magic’s in the Max’
IPM: GOLD – Best Trial & Awareness for ‘The Magic’s in the Max’
IPM: GOLD – Best Non-Alcoholic Drinks for ‘The Magic’s in the Max’
FAB: NOMINATION – Branded Content for ‘The Magic’s in the Max’
FAB: WINNER – Viral for ‘The Magic’s in the Max’
MAAW GLOBE AWARDS: GOLD – Sponsorhip Marketing for ‘The Magic’s in the Max’
2013
IMC EUROPEAN AWARDS: BRONZE – Innovative idea or concept for ‘Transform your Patch’
IMC EUROPEAN AWARDS: BRONZE – Integrated communication for ‘Transform your Patch’
MARKETING WEEK ENGAGE AWARDS: WINNER – FMCG for ‘Transform your Patch’
MARKETING WEEK ENGAGE AWARDS: WINNER – In-store/Shopper for ‘Transform your Patch’
MAAW GLOBE AWARDS: GOLD – Non-alcoholic beverage for ‘Transform your Patch’
2012
CREATIVE BUSINESS IDEA AWARDS: SILVER for ‘Transform your Patch’
2011
UTALK MARKETING AWARDS: GOLD – Innovative brand campaign for ‘The Big March’
UTALK MARKETING AWARDS: GOLD – Innovation Champion for ‘The Big March’
MARKETING WEEK ENGAGE AWARDS: SILVER – Charity & Voluntary for ‘The Big March’
IPM AWARDS: GOLD – Best Digital Promotion for ‘The Big March’
IPM AWARDS: SILVER – Not For Profit for ‘The Big March’
IMC EUROPEAN AWARDS: GOLD – Digital Communications for ‘The Big March’
IMC EUROPEAN AWARDS: SILVER – Innovative Idea or Concept for ‘The Big March’
MAAW GLOBE AWARDS: SILVER – Best Use Of The Internet for ‘The Big March’
2010
ISP AWARDS: FINALIST – Art Direction for ‘BMW History in the making’
ISP AWARDS: FINALIST – COPY for ‘BMW History in the making’
ISP Awards: AGENCY OF THE YEAR – KLP
2008
ISP AWARDS: SILVER – Automotive for ‘TOTAL Excellium’
ISP AWARDS: SILVER – Social Responsibility for ‘TOTAL Little Learners’
2007
CAMPAIGN DIRECT AWARDS: FINALIST for ‘TOTAL Little Learners’
ISP AWARDS: BRONZE for ‘TOTAL Little Learners’
2006
FORECOURT TRADER: Creative initiative of the Year for ‘TOTAL Little Learners’
2005
MCCA BEST AWARDS: MERIT – Best DM Communication for ‘Sainbury’s’
CAMPAIGN DIRECT AWARDS: COMMENDATION – Best Retail & Home Shopping for ‘Sainsbury’s’
ISP AWARDS: GOLD – Direct Marketing for ‘Sainsbury’s’
ISP AWARDS: SILVER – Loyalty Campaign for Sainsbury’s’
ISP AWARDS: BRONZE – Retail and Home Shopping for ‘Sainsbury’s’
2004
DMA: SILVER – Consumer DM (High Volume) for ‘Sainsbury’s’
2003
AME INTERNATIONAL AWARDS: BRONZE – Business to Business for ‘Canon colour’
MCCA BEST AWARDS: FINALIST – Best International Campaign for Canon colour’
2002
PRECISION MARKETING: WINNER – Best Press Insert Initiative for ‘BT’
AME INTERNATIONAL AWARDS: FINALIST – Magazine Advertising for ‘BT’
AME INTERNATIONAL AWARDS: SILVER – Telecommunications Services for ‘BT’
PRECISION MARKETING: WINNER – Best Utility for ‘BT’
2001
JOHN CAPLES: FINALIST – Business Print Ad for ‘BT’
JOHN CAPLES: FINALIST – Business Direct Mail Business for ‘Tequila house’
1998
JOHN CAPLES: FINALIST – Consumer Direct Mail for ‘Ford Puma’
JOHN CAPLES: FINALIST – Consumer Direct Mail for ‘Ford Galaxy’
1997
DIRECT RESPONSE: BRONZE – Campaign for ‘Ford Galaxy’
LONDON INTERNATIONAL: FINALIST – Consumer Direct Mail for ‘Ford Galaxy’
DMA: SILVER – Automotive for ‘Ford Galaxy’
1996
LONDON INTERNATIONAL: FINALIST – Consumer Direct Mail for ‘Ford Galaxy’
JOHN CAPLES: FINALIST – Consumer Direct Mail for ‘Ford Mondeo’
1995
DIRECT RESPONSE: SILVER – B2B Inserts for ‘ BT’
JOHN CAPLES: THIRD – Business Customer Retention for ‘BT’
1994
DIRECT RESPONSE: SILVER – Door to Door for ‘Colgate’
JOHN CAPLES: FIRST – Business to Business Single Medium for ‘Royal Mail’